Thursday, August 22, 2013

Ranking in search engines with keywords as domains and other thoughts

Getting to number one in Google searches is hard work. And, mind you, your ranking once achieved is not assured. After all the net is in a constant state of flux.

A few days ago, my little exercise for the words banana screens achieved number one. Wow, that a great feeling. Then a few days ago, I was showing some people about this little exercise and guess what? Down to number two.

In number one was a former client, for whom I did some work up to a few years ago. Fair enough that's how this things work.

That is why we never promise a client that his/her website will be number one. We only say that "we will get you to the front page of Google search."

And, let's face it. This is hard work.

In an earlier post, I described how I did a similar exercise for a client for the words belt scraper. The site is It got to page one in Google search pretty quickly.

Well, I just checked right now and this has moved to page two. Oh boy, here we go again.

Moral of the story is that you cannot take anything for granted. SEO work like a lot of things involves hard yakka.

One doesn't do search engine optimisation is a vacuum. The web is in a constant state of flux. You can take nothing for granted.

And, the thing with the above job is that while "belt scraper" is more often used in Australia belt cleaner is also the formal name. Makes life a little harder, doesn't it.

It's hard to cover both bases. But, that just the way it is.

So, head down and backside up. More work to be done.

Watch this space.

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