Admittedly, I'm a late adaptor of the blog. I've only been running this blog for just on a year. And, I must admit that I have only been posting sporadically over that period.
I want to share some nuggets I picked up in my readings concerning Blogs and Blogging.
"Blogs are a phenomenon that you cannot ignore, postpose, or delegate...blogs are not a business elective. They're a prerequisite." (BusinessWeek)
Worth a thought, isn't it? Can anyone in business afford to disregard blogging?
Did you know that the word "blog" was added to the Oxford English Dictionary in 2003. It's been around for a while, but you know that something is mainstream when it makes the OED.
According to Nancy Flynn, founder of ePolicy Institute: "The blog is an electronic communications powerhouse that is likely to have greater impact on business communications and corporate reputations than e-mail, instant messageing and traditional marketing-oriented websites combined."
She nominated this as the first rule of blogs, in her book Blog Rules (AMACON, 2006).
These are just some random snippets that I gathered from the first part of the book, which deals with a case for strategic blogging. I'll have some more nuggets from this book and other sources in future posts.
Til my next post.