More thoughts on blogging

Admittedly, I'm a late adaptor of the blog. I've only been running this blog for just on a year. And, I must admit that I have only been posting sporadically over that period.

I want to share some nuggets I picked up in my readings concerning Blogs and Blogging.

"Blogs are a phenomenon that you cannot ignore, postpose, or delegate...blogs are not a business elective. They're a prerequisite." (BusinessWeek)

Worth a thought, isn't it? Can anyone in business afford to disregard blogging?

Did you know that the word "blog" was added to the Oxford English Dictionary in 2003. It's been around for a while, but you know that something is mainstream when it makes the OED.

According to Nancy Flynn, founder of ePolicy Institute: "The blog is an electronic communications powerhouse that is likely to have greater impact on business communications and corporate reputations than e-mail, instant messageing and traditional marketing-oriented websites combined."

She nominated this as the first rule of blogs, in her book Blog Rules (AMACON, 2006).

These are just some random snippets that I gathered from the first part of the book, which deals with a case for strategic blogging. I'll have some more nuggets from this book and other sources in future posts.

Til my next post.

More on blogging, some definitions

In my calls to prospective and present clients, I've offered to set-up and maintain a blog for them as part of my service offering. I have encountered a number who have not heard of the term Blog.

Just for the record, let's get a few terms defined here.

Blog is short for web log, a journal of posts that is located on the worldwide web. Someone who keeps a blog is a blogger; the process of keeping a blog is blogging. The world of blogs is called the blogosphere, the act of putting up a blog on a blog is posting.

Wikipedia defines a blog as "a website where entries are written in chronological order and displayed in reverse chronological order." The description of what a blog is goes further:

"Blogs provide commentary or news on a particular subject such as food, politics, or local news; some function as more personal online diaries. A typical blog combines text, images, and links to other blogs, web pages, and other media related to its topic. The ability for readers to leave comments in an interactive format is an important part of many blogs. Most blogs are primarily textual, although some focus on photographs (photoblog), sketchblog, videos (vlog), music (MP3 blog), or audio (podcasting), and are part of a wider network of social media."

More of this definition/description can be accessed on Wikipedia's site,">click here.

And, of course, blog jargon has evolved to come up with other terms and acronyms. Take CBO for instance. You have CEOs, CFOs, COOs, but a CBO? Yes, you guessed it, Chief Blogging Officer.

It's another world I suppose. And, face it, it's not going to go away. On the contrary, I'm one of those that believes that it's here to stay.

What do you think?